Composition is the foundation of any successful photo. A well-built composition not only attracts the viewer’s attention
Contrasts and organization of elements in the frame
One of the easiest ways to draw attention to the main object is to use contrasts. If the object is light,
The arrangement of objects in the frame should be thoughtful. A chaotic arrangement of elements creates a sense of disorder, so it’s better to
Golden ratio: the rule of thirds
The golden ratio rule, known since the time of Euclid and popularized by Leonardo da Vinci, is one of the most powerful
tools of composition. The idea is simple: the most attractive points for placing the main object are located at a distance of
For example, place the model’s eyes on the upper horizontal line of the thirds, rather than in the center of the frame – it looks
more natural and attracts attention. Similarly, for landscapes, it is better to place the horizon on the lower or upper third,
The orientation of the frame also depends on the composition. Vertical objects (such as people or buildings) should be shot in
Shooting point and direction in the frame
The point of view affects the emotional perception of the photo. For a face portrait, the camera should be at the model’s eye level,
The wrong point of view can distort proportions. For example, shooting from the top down makes a person look smaller and
The direction in the frame is also important. As we are used to reading from left to right, it is better to place the central object
Use of color and balance


The color spots in the frame should be balanced. If there is a bright color on one side only, the photo will look
incomplete. For example, if a model in a red dress is standing on the left, add a red accent on the right – it can
Color also helps to control attention. Warm colors (red, yellow) attract the eye more than cool colors (blue,
green), so use them to highlight the main object. Avoid an excessive variety of colors – it
Composition is not only about rules, but also about intuition. The golden ratio, contrasts, the right vantage point, and color balance are